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Putting the Web to work for your company.

Food for thought as you consider your Internet needs:

The Top Ten Reasons

you should develop a web site, no matter how small or local your company is ....

1. If you have a yellow pages listing
or
2. If you are a member of a guild or professional organization
or
3. If you are a member of the chamber of commerce
or
4. If your suppliers or contractors mention you on their sites
THEN
You already are on the web. Search your company name and see what comes up.

5. If you are not controlling your web presence, then someone else is.

6. Your clients are searching for you on the internet.

7. If your clients do not find you, they will find your competition.

8. Iphones and other such devices put the internet in our pockets. Your clients need your directions.

9. Your kids are on the internet, do not let your clients find your kids before they find your business.

10. The best way to get your story to your clients is to maintain an internet presence.


Top Ten reasons you must maintain your web site to protect your company's image ....

1. Old data on a website implies to your clients that you are not paying attention to your business.

2. Expired prices complicate negotiations.

3. Calendars from the past make clients think you are not detail oriented.

4. Products and achievements that do not change imply you are not currently producing.

5. Sites that change periodically get better search results.

6. Address and pictures of prior locations imply your business is sliding, not growing.

7. Including only old references makes your customers wonder if you are still working.

8. Your clients are looking at your words as well as your non-verbal messages. Regularly maintaining your website is the first step in sending the right message.

9. Just as you maintain your trucks and office, maintain your website because people are looking.

10. Put your best foot forward and maintain your site regularly.